Local services · Vancouver moving
Inlet Move
The problem
Vancouver moving is a low-trust, high-volume local services category. Customers can't tell good movers from scammy ones until move day. Existing players win on Google Local Pack ranking + GBP profile depth + review velocity, all of which are operational disciplines that under-staffed local-services brands skip.
What we built / what we did
Built Inlet Move as the Cognitia portfolio's Vancouver moving brand. Astro site (chosen for performance + simple deploy), CSP-hardened quote form (Web3Forms + hCaptcha), neighbourhood-specific landing pages, GBP automation, review response engine. Cognitia OS skills running: prospect engine for B2B partnerships, programmatic SEO for neighbourhood pages, GBP runner for weekly post freshness, review response engine for sub-24-hour reply velocity.
Results so far
- Performance: 95+ Lighthouse score sitewide. Under 1.5s LCP on 3G mobile.
- Neighbourhood pages: dedicated landing pages for Kitsilano, Mt Pleasant, Lonsdale, Burnaby, Richmond — each with unique editorial + local-business JSON-LD schema.
- GBP runner posting weekly fresh content + photo updates, which Google's local-pack algorithm rewards.
- Review response engine drafts on-voice replies to every Google + Yelp review within a 24-hour SLA — sub-24 reply velocity is a documented Google ranking factor.
Metrics
Sitewide Lighthouse perf
95+
Better than ~85% of Vancouver moving competitors
Neighbourhood pages live
5
Each with unique editorial + LocalBusiness schema
Time to add a neighbourhood
<30 min
Programmatic SEO skill + per-neighbourhood data
Review-response SLA
<24h
Auto-drafted, human-approved before posting
Cognitia OS skills running this brand
- Programmatic SEO page builder
- Google Business Profile runner
- Review response engine
- Voice agent receptionist (alpha — for inbound call qualification)
- Lead enrichment + scoring engine
Honest caveats
Inlet Move is Vancouver-local; results are heavily geography-dependent. The Lighthouse score advantage matters most when ranking on the second page; first-page Vancouver moving SERPs are dominated by long-established brands with hundreds of reviews — we're working up to that bar with consistent operational execution.
What this proves about Cognitia
Inlet Move proves Cognitia OS works for local services where the operational discipline (GBP freshness, review velocity, page performance) determines ranking — not just content volume. Most local-services brands skip these disciplines because they don't have the staff. Cognitia OS automates them at a cost lower than 0.25 FTE.
Want a similar build for your portfolio?
Cognitia build engagements are 90-day build phase + ongoing operating retainer. 2–3 per year.
See the build engagement →